Top 10 blogging tips for SEO needs
Blogging for SEO is something that many small and large businesses have been doing for years. It is one of the best and oldest ways to gain some organic reach when it comes to Google and other platforms finding your website. Well we at Ground Up Digital have gathered together some tips that will help you get the best use of your blogs for all SEO needs.
- Build an email list
Building an email list is the best way to get your blog out to the right people and let them know exactly when you have posted it. You need to make sure when building this list and gaining subscribers to give them something of value. Something they will walk away from reading and want to share with others.
- Understand your audience and write for what they are searching for
For your blog to do well with its SEO you need to get to know your audience and write about topics they are searching for. There are many tools out there that can let you know what your audience is searching for and what content they are interested in. Doing this research will help you write something of value.
- Write catchy headlines
Most people will decide to click or read your blog when looking at the headline, so make sure it is something that will catch their attention. Maybe check out some popular blogs that write similar content to you and take a look at what kind of headlines they write. Some competitor analysis is a great way to make future improvements.
- Write content that is worth referencing
Make sure your blog or article is worth referencing, this is a great way to not only get your content shared but gain some amazing SEO. Ask yourself when writing it, is your content unique? Will people cite or link to your article? Did you present the best ideas and opinions? Thinking about these questions will help make your content better suited to you.
- When referencing others, cite them
Make sure when mentioning another author’s content or article to cite and reference their work. This will not only save you from getting into a lot of trouble but will also help you gain some SEO. Also if you do not cite the work, Google itself might even penalise you for plagiarism.
- Promote your content online
This might be an obvious one, but it still is something people look past when it comes to importance. Promoting your blog or article online, whether it be on social media or through online communities, is incredibly helpful for organic traffic.
- Write guest posts for other blogs
Guest posting is one of the best ways to get your work out there and shared and also helps gain some great organic search engine optimisation. Contact some blogs you find interesting and will share your type of content, see if they have a write for us page and submit your work.
- Update older content
Do not be afraid to update some older content you may have that could still be relevant. Having some evergreen content that needs a tiny bit of changing can still be re posted. This will also help with SEO as if you are already ranking highly, updating and refreshing some previous content will help Google know your content isn’t outdated.
- Get feedback on writing
Getting feedback in any situation will help improve your content. Knowing what your audience wants to see change will help you gain better traffic as you are giving them what they asked for. This could even make your audience more loyal if they feel involved.
10.) Do basic on page SEO
Doing some on page SEO will do wonders for your ranking. Ensuring your URL is Google friendly and including the right key words in the meta description and title is a certified way to gather more traffic. There are plenty of tools out there that can help you with this.
We hope some of these tips help you and get you ready for all your SEO goals for the next year. Also if you want any more information or need any more help with any blogging or online content please take a look at our website https://groundup.digital. Or contact us at firstname.lastname@example.org.